Tuesday, March 3, 2009

Quite Frankly, I'm Puzzled...

Quite Frankly, I’m Puzzled…

This morning, on the way to teach the UBC program, I listened to an advertisement on the radio about some drinkable crystals that are tasteless and may help you lose your love handles, tummy fat, etc. They stack the benefits of the product really, really well. But… if you listen to the advertisement carefully, you will notice that everything can just go right out the window because they strategically placed one word that releases all their liability for the product- “MAY.”

I’m puzzled that so many people are buying this stuff. I know they’re buying it because there is a new drinkable, chewable, swallowable substance out there that “may” melt the pounds right off and all you have to do is nothing. Just drink, watch yourself in the mirror, and BAM… your pants fall right off your hips.

If I were to do a radio spot for out UBC program, I would replace the “may” sentence with something like this- You’ll burn bodyfat and build muscle mass when you do the UBC program. No, "if's", no "and's", and definately no, "may's."

Are You New to The Acrostic- UBC?

Some people reading this may not know what the UBC. It stands for the Ultimate Body Challenge. I’ll start from the beginning for these folks.

What is the Ultimate Body?

We’re striving for it everyday. Even as an instructor of the program, I’m always trying to achieve the Ultimate Body. Having the Ultimate Body is much more than looking hot! Don’t get me wrong, it’s definitely part of the program.

The Ultimate Body is body that is free from disease. A body that functions with a clear and refreshed mind. A body that has the cardiovascular endurance to hike mountains, ski all weekend, run circles with your kids instead of them running circles around you. It’s about feeling alive in the morning, and ready to tackle what life throws at you.

Having the Ultimate Body also means being limber enough to touch your toes, or to put your nose on your knees. It’s about having a strong healthy back because your core strength is better and your muscles are more flexible. The Ultimate Body is having greater bone density to fend off osteoporosis.

The Ultimate Body is having more upper body strength. It’s about having more lower body strength. It’s about having a body with lower cholesterol. The Ultimate Body has a strong heart that pumps blood, rich in oxygen, effortlessly to all the muscles and organs. Your Ultimate Body has more muscle mass and less body fat!

The Ultimate Body makes your spouse go, “Yeah… Baby!” We’ll just end this paragraph write here…

Now, we don’t have a lot of time. For two reasons- 1. The next UBC is just around the corner, starting just after spring break and ends right when school gets out. Talk about convenient! In fact, it’s the first UBC ever to be wedged perfectly in between two major school occurrences.

There is one more reason, why we don’t have a lot of time. You’re going to have to visit the following link though…

Why is Time of The Essence?

Ultimately,

Duncan Richardson
Chief Master Instructor
The Academy of World Taekwondo
Ph: 208.381.0587
Children & Adult Lessons in Taekwondo
The Ultimate Body Challenge

1 comment:

  1. I'm down to 170 lbs on the home scale... that's 14 lbs gone since just after Christmas, and more importantly I'm on the smallest loop on all my belts now!

    Anyone who is tottering on the edge of doing this, I have three things to say to you.
    1) Like life, this isn't something you get to decide on, then just cakewalk your way into success.
    2) Duncan and the rest of the staff are VERY good, and will provide all the resources to make you successful.
    3) It isn't a requirement of the program, but I'd recommend cutting out pasta and bread for at least a large part of the ten weeks. It helped me cut fat quicker.

    Just my $.02 on the UBC. Thanks Duncan!

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